Zenith watches has just announced the brand’s one and only boutique in its home country of Switzerland, nestled away within the premises of its own hallowed Manufacture. The boutique, therefore, is aptly named the Zenith Manufacture Boutique. The Zenith Chronomaster Original Boutique Edition will offer those visiting the Manufacture, or simply pilgrims who are there … Read more

Zenith has led the world with their technical innovations and mastery of various complications. The El Primero Rattrapante holds true to this statement with its functionality and overall precision. As the name suggests this model uses the spectacularly efficient Zenith El Primero mechanical self-winding movement which beats at an astounding 36,000 vph. The high rate of alternations … Read more

If the El Primero name refers to the legendary automatic chronograph introduced in 1969, it has actually been used in various watches, including the iconic inaugural trilogy known as the A384, the A385 and the A386. All of them have been reissued by Zenith in recent years, under the hot and attractive “Revival” collection. But … Read more

Swiss luxury watchmaker Zenith enlists artist Felipe Pantone to design its latest DEFY 21 timepiece, marking the first time in its history the brand has worked alongside a contemporary artist. Revered for his colorful and dynamic artworks, the Argentinian-Spanish artist steps into unknown territory as he translates his design language onto watches for the first … Read more

The new Replica Zenith Chronomaster Sport chronograph, released this week, is being hailed as the great alternative to the world’s most popular, yet unattainable, watch model, the Rolex Daytona. The black ceramic bezel, handset design and bracelet are certainly similar, but being a Daytona substitute is the last thing Zenith set out to do. Nor does … Read more

The Zenith El Primero Chronomaster 42 has spawned numerous versions and generations since it was originally presented at the 1994 Basel watch fair.  More than 20 years later, this sports chronograph has become one of the brand’s key collections. Today, it is the most emblematic expression of the iconic El Primero movement. As 2021 kicks off, Zenith … Read more